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Summary Information
Pulse Incorporated Records 1941-1958
U.S. Mss 170AF
2.0 c.f. (5 archives boxes)
Wisconsin Historical Society (Map)
Reports measuring the popularity of radio and television programs in various cities and metropolitan areas throughout the United States, although only the New York City radio audience ratings, 1941-1945, are complete. Employing a roster and personal interview technique, the monthly reports show the relative audience strength of programs every quarter hour for seven days in the first half of the month. English
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