Wallace Meyer Papers, 1905-1946

Summary Information

Title: Wallace Meyer Papers
Inclusive Dates: 1905-1946

Creator:
  • Meyer, Wallace, b. ca. 1890
Call Number: U.S. Mss 29AF

Quantity: 2.0 c.f. (5 archives boxes)

Repository:
Archival Locations:
Wisconsin Historical Society (Map)

Abstract:
Papers of an advertising executive who was president of the firm Reincke, Meyer, and Finn. The collection includes material on two important clients--the American Chain and Cable Co. and the Western Association of Railway Executives. There is also documentation on two early accounts--the Chicago, Burlington, and Quincy Railroad, on which Meyer worked for the J. Walter Thompson Co. in 1916, and Kimberly-Clark for which he served as account manager while with the Charles F.W. Nichols Co., 1920-1923. Included are correspondence and memoranda, proposals, reports on activities, and samples of advertising, some of which (including the first Kotex ads) have been annotated to demonstrate campaign development.

Language: English

URL to cite for this finding aid: http://digital.library.wisc.edu/1711.dl/wiarchives.uw-whs-us0029af
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