Summary Information

Title: Public Relations Board Records
Inclusive Dates: 1948-1989

Creator:

• Public Relations Board (Chicago, Ill.)

Call Number: M91-054; Tape 1481A

Quantity: 36.4 c.f. (36 record center cartons and 1 archives box), 23 tape recordings, 52 videorecordings, and 55 film reels (16mm)

Repository:

Wisconsin Historical Society, Division of Library, Archives, and Museum Collections

Archival Locations:

Wisconsin Historical Society (Map)

COLLECTION MAY BE STORED OFF-SITE: see catalog entry to request materials and for additional information.

Abstract:

Records of the Public Relations Board, a Chicago, Illinois, public relations firm founded by Lee Schooler in 1948 which was a pioneer in linking social research with public relations; accounts included companies such as H.W. Gossard, Dr. Scholl’s, Magnavox, Eureka, the American Library Association, and the Nuclear Power Association, among many others. The records document the company’s program goals and the products offered to clients through files representing the major and/or innovative accounts.

Note:

There is a restriction on the use of this material; see the Administrative/Restriction Information portion of this finding aid for details.

The tapes in this collection have been assigned call number Tape 1481A.

Language: English

URL to cite for this finding aid: http://digital.library.wisc.edu/1711.dl/wiarchives.uw-whs-m91054

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