From handwritten note on back of photo: "Left to right Joseph Schmitt, Seymour Althen, [Fay Dooley], Henry Willert, Howard Messerman and Hilary Rath." People are standing in front of Historical marker for the Ice Cream Sundae. Two Rivers is known as the birthplace of the ice cream sundae.
Newspaper article lists the pictured individuals as: Joseph P. Schmitt, president of the Manitowoc-Two Rivers Chamber of Commerce; newsman Seymour S. Althen, who in 1929 discovered Berners as the inventor of the sundae; Mrs. Fay S. Dooley, Greenbush, curator of Old Wade House, who researched the city's claim for the State Historical Society of Wisconsin; Henry J. Willert, president of the Two Rivers Historical Society; Howard Messerman, chairman of "Operation Bootstrap," Chamber division sponsoring the event, and City Manager H.J. Rath.