Public relations information and practices as viewed by women's newspaper editors
Abstract
Contents include: scope and conduct of the study, description of women's departments, use of public relations materials in women's sections of newspapers, use of business recipe releases and free product samples, newspaper policies and attitudes concerning public relations freebies, recommendations for public relations information services, and attitudes towards public relations.
Subject
Women journalists.
Permanent Link
http://digital.library.wisc.edu/1793/43526Description
209 leaves ; 29 cm.