Wisconsin. Division of Tourism: Cooperative Advertising Records, 1971-1989
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Summary Information

Title: Wisconsin. Division of Tourism: Cooperative Advertising Records
Inclusive Dates: 1971-1989

Creator:
  • Wisconsin. Division of Tourism
Call Number: Series 2622; 1984/082

Quantity: 2.6 c.f. (2 record center cartons and 2 archives boxes); plus additions of 0.6 c.f

Repository:
Wisconsin Historical Society, Division of Library, Archives, and Museum Collections

Archival Locations:
COLLECTION MAY BE STORED OFF-SITE: see catalog entry to request materials and for additional information.
Wisconsin Historical Society (Map)

Abstract:
Records of one of the three advertising programs of the Division of Tourism, the other programs being the image and banner programs. The cooperative advertising program provided state funds to local and regional non-profit organizations to advertise Wisconsin tourism. Included are background and policy papers of the program administrators and William Kidd, secretary of the Department of Business Development; semi-annual applications (probably incomplete) submitted by local organizations; marketing plans containing information about advertising plans and some advertising designs; and reports.

Language: English

URL to cite for this finding aid: http://digital.library.wisc.edu/1711.dl/wiarchives.uw-whs-ser02622
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